HollaEx represents a comprehensive white-label cryptocurrency exchange software suite designed to facilitate the establishment of exchanges catering to a broad spectrum of decentralized finance (DeFi) and centralized finance (CeFi) services. Although publicly announced on Cointelegraph on January 1st, 2020, the inception of the software traces back to 2016, marking its recent emergence into the mainstream. With a notable presence of over 200 exchanges leveraging the exchange software, HollaEx has garnered substantial traction within the cryptocurrency landscape. Praised for its user-friendly interface, the platform’s ease of use has earned it recognition as one of the premier “Top White-Label Crypto Exchange Solutions” on the esteemed fintech platform TechBullion.
In October, HollaEx unveiled the latest iteration of its white-label exchange, version 2.2, aimed at enhancing the accessibility and functionality of coin and market creation tools for developers and businesses. This updated iteration of the exchange platform introduces a comprehensive crypto toolkit, facilitating streamlined pricing mechanisms, intuitive trading interfaces, and automated wallet functionalities for seamless user transactions.
We examine a comprehensive examination of HollaEx’s background, evaluate the advantages and disadvantages of its exchange kit software, scrutinize its security protocols for safeguarding digital assets, analyze its array of tools and functionalities, explore operational costs, and highlight several distinctive features offered by the HollaEx exchange kit.
Highlights
- An all-in-one solution for building and managing cryptocurrency exchanges, offering user-friendly interfaces and customizable options.
- HollaEx employs specialized crypto software and hardware, secure trade engines, and open-source technology to ensure the safety of digital assets and protect against cyber threats.
- With HollaEx, businesses can seamlessly integrate their cryptocurrencies, leverage cloud hosting services, and access a wide range of tools for marketing and expanding their exchange operations.
Pros of HollaEx
- User-friendly setup flow: HollaEx offers a straightforward setup process for creating coins and markets and establishing the entire exchange platform, ensuring ease of use and accessibility.
- Low revenue sharing: With a competitive revenue-sharing model set at 15% and even lower rates for enterprise-level exchanges, HollaEx prioritizes affordability and sustainability for its users.
- Secure platform: HollaEx integrates specialized exchange wallet software into IBM hardware, ensuring robust security measures to safeguard digital assets and enhance user confidence.
- Incorporation in Seychelles: Operating within the blockchain-friendly jurisdiction of Seychelles, HollaEx adheres to regulatory standards while fostering innovation and flexibility in its operations.
- Affordable cloud exchange plans: HollaEx offers cost-effective cloud exchange plans for hosting and server management, providing scalability and convenience to exchange operators.
- Free DIY version: A free do-it-yourself version, named HollaEx Kit, is available on GitHub, empowering aspiring exchange builders with autonomy and accessibility to kickstart their projects.
Cons of HollaEx
- Limited execution options: HollaEx’s execution capabilities are restricted to market, stop, and standard limit ordering, potentially limiting trading strategies and functionalities for users seeking advanced features.
- Regulatory challenges: Operating in various jurisdictions may pose regulatory challenges, potentially impacting costs and operational complexities for exchange operators, depending on the regulatory environment.
- Activation costs for low liquidity coins: Adding new or recently released coins with low liquidity to the exchange may require activation, incurring additional costs for exchange operators and potentially affecting profitability.
- Limited customer support: HollaEx may lack comprehensive customer support services, leading to potential delays or challenges in resolving technical issues or inquiries for exchange operators and users.
- Dependency on third-party services: The reliance on third-party services for certain functionalities, such as hosting or wallet management, may introduce vulnerabilities or dependencies that could impact the reliability and security of the exchange platform.
A Table Describing the Exchange Pricing
| Plan | Basic | Crypto Pro | Fiat Pro |
| Revenue Share | 50% | 25% | 15% |
| Hosting | Holla Cloud | Holla Cloud | Holla Cloud |
| Domain | Free | Custom | Custom |
| Customization Tools | Included | Included | Included |
| Content Management | Included | Included | Included |
| Custom Asset & Market | One free | One free | One free |
| HollaEx Plugins | Add-on | Add-on | Add-on |
| Fiat Support | Not Included | Not Included | Included |
| KYC System | Not Included | Not Included | Included |
| Monthly Cost | $208 (yearly) | $800 (yearly) | Custom Quote |
Is It Safe?
Every enterprise contemplating integration with blockchain technology inevitably harbours concerns regarding the security of their chosen system. HollaEx, with its extensive background in security and its origins as an open-source platform, has undergone rigorous testing and validation throughout its years of existence in the digital realm. Furthermore, as a registered entity in Seychelles, HollaEx benefits from operating within one of the most crypto-friendly jurisdictions globally. The platform boasts a three-tier security protocol comprising Specialized Crypto Software and Hardware, a secure trade Engine, and open-source technology.
The Most Distinct Characteristics
- Specialized Crypto Software and Hardware: HollaEx employs Vault custody software secured on IBM-made hardware specifically designed for storing and handling digital assets. The wallet utilizes a multisig system to prevent attacks and fund loss, ensuring robust security measures for exchange operators. Moreover, operators have the flexibility to self-manage their platform by opting into an Enterprise Exchange system as needed.
- Secure Trade Engine: HollaEx features a trading engine optimized for execution speed, delivering minimal latency to mitigate trade slippage effectively. Additionally, the exchange kit incorporates a portfolio risk management system, empowering users to set customized risk parameters and minimize the occurrence of erroneous trades. The platform’s FAQ underscores its reliability, stating that the exchange software has undergone rigorous testing over five years with numerous audits.
- Open-Sourced Technology: A key advantage of HollaEx is its utilization of open-source technology, which has contributed to its resilience against cyber attacks over its tenure in the digital marketplace. This openness fosters transparency and collaborative development, further enhancing the platform’s security and robustness.
The Order Types for Trading
The intuitive exchange kit facilitates the provision of professional trading interfaces to users, featuring comprehensive order book-driven markets, charts, and various order types, including market, limit, and stop orders. Additionally, it integrates an incoming OTC broker system to streamline over-the-counter trading processes. The HollaEx Kit also offers a Quick-Trade interface characterized by its simplicity and user-friendly design. This alternative interface maintains comparable pricing on trade execution and can be activated independently or alongside the professional trading interface, catering to diverse target audiences.
Conclusion
In short, HollaEx is a top choice for crypto software, blending centralized finance with decentralized seamlessly. It also provides cloud hosting for exchanges, making server management hassle-free. With tools for marketing new coins and reaching wider audiences, it’s great for both startups and existing businesses looking to tap into blockchain. HollaEx stands out for its user-friendly interface, making crypto accessible even for those without technical expertise.
FAQs
- What is HollaEx?
HollaEx is a white-label crypto exchange software suite that enables businesses to create their own cryptocurrency exchanges.
- How does HollaEx work?
HollaEx provides an easy-to-use platform for building and managing cryptocurrency exchanges. Users can customize their exchange with various features and functionalities.
- What are the benefits of using HollaEx?
HollaEx offers a user-friendly interface, robust security features, and customizable options for creating and operating cryptocurrency exchanges. It also provides cloud hosting services for server management.
Disclaimer: We are obsessed with cryptocurrency and love to write articles to express our thoughts. This article is for informational purposes and contains the writer’s personal opinion. Don’t consider it financial advice from the author or the CoinzBTC team. Do your research and think twice before making any investment decisions. CoinzBTC does not take responsibility for any financial losses.
